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Analyzing Spiritual Semiosis Through Intertextual Ritual: A Barthesian–Kristevan Study of Exhuma’s Final Sequence (103525)
Session Information:Session: On Demand
Room: Virtual Video Presentation
Presentation Type:Virtual Presentation
Abstract Teaser: Asian horror films are often interpreted through the lens of genre or audience psychology, while the cosmological and spiritual dimensions remain underexplored in academic discourse. This study aims to analyze the final sequence of Exhuma (2024) using Roland Barthes’s semiotic…
International Journalists’ Perceptions of the Impact of U.S.– Iran Tensions on Coverage of the 2026 Fifa World Cup (112711)
Session Information:Session: On Demand
Room: Virtual Video Presentation
Presentation Type:Virtual Presentation
Abstract Teaser: The 2026 FIFA World Cup, co-hosted by the United States, Canada, and Mexico, occurs under an unparalleled geopolitical context: a host nation engaged in actual armed confrontation with a qualified participant. The U.S.–Iran conflict, which intensified in February 2026, has…
Engagement Effects of User-Generated vs Corporate Aesthetics in Fast-Food Instagram Marketing (112733)
Session Information:Session: On Demand
Room: Virtual Video Presentation
Presentation Type:Virtual Presentation
https://www.linkedin.com/in/yuwanggraphml/
Amelie Wei is a senior student at South Eugene High School, in Eugene, Oregon, USA. Her research interest lies in visual analysis for marketing of online businesses.
https://linkedin.com/in/ameliewei/
Abstract Teaser: As users favor authentic, relatable content, fast-food brands have adopted user-generated-content-like (UGC-like) aesthetics that may obscure persuasive intent. Drawing on brand authenticity and engagement research, this project examines whether UGC-like aesthetics generate greater engagement than corporate aesthetics. The study analyzes…
From Tradition to Nostalgia: the Geisha Recording Stars from 1930 to 1980 (114459)
Session Information:Session: On Demand
Room: Virtual Video Presentation
Presentation Type:Virtual Presentation
Abstract Teaser: For over 150 years, the geisha performing artists of Japan have been known for their distinctive appearance, yet today their music is much less familiar. Popular geisha singers, who rose from anonymity to stardom in early- to mid-20th century Japan,…
From Editorial Assistance to International Broadcasting: Soviet Specialists in PRC Media in the 1950s (108543)
Session Information:Session: On Demand
Room: Virtual Video Presentation
Presentation Type:Virtual Presentation
Abstract Teaser: This article examines the activities of Soviet specialists in Chinese mass media during the 1950s.Following the founding of the PRC in 1949, Sino-Soviet relations intensified across multiple spheres, including media and communication. Professional exchanges expanded through delegation visits, training programs,…
Saudi Dramas: Saudi Women’s Preferences, Viewing Patterns and Perspectives (111925)
Session Information:Session: On Demand
Room: Virtual Video Presentation
Presentation Type:Virtual Presentation
Abstract Teaser: The study examines Saudi women’s perspectives and preferences regarding watching Saudi local drama. It investigates viewing habits and use patterns quantitatively, employing an adapted Uses and Gratification theory (U&G) model. An online questionnaire was completed by 442 Saudi women aged…
Interacting Funeral Genres: The Influence of the Indonesian Death Notice Convention on Condolence Flower Boards (108530)
Session Information:Session: On Demand
Room: Virtual Video Presentation
Presentation Type:Virtual Presentation
Abstract Teaser: The paper examines Indonesian condolence press death notices and condolence flower boards as two interrelated genres of funeral communication. It aims to demonstrate the structural and linguistic correspondences between these forms and to identify the possible influence of the death…
Informal Learning as the Path to Intercultural Communicative Competence in Vietnamese Micro-Businesses (112041)
Session Information:Session: On Demand
Room: Virtual Video Presentation
Presentation Type:Virtual Presentation
Abstract Teaser: This submission examines how Western self-initiated expatriates (SIEs) managing micro and small enterprises (MSEs) in Ho Chi Minh City, Vietnam, develop intercultural communicative competence through informal field-based learning. Standard pre-departure cross-cultural training equips managers with cultural knowledge but cannot deliver…
The Rise of Short-Form Video Platforms and the Transformation of Film Reception Among French Audiences in the 2020s (112702)
Session Information:Session: On Demand
Room: Virtual Video Presentation
Presentation Type:Virtual Presentation
Abstract Teaser: This study examines how short-form video platforms are reconfiguring film reception among French audiences in the 2020s. The rationale for the project lies in the tension between France’s historically institutionalized cinephile culture, shaped by theatrical exhibition, film criticism, and cultural…
Mazes of the Mind, Cinemas of Confusion: Filmic Space and the Labyrinthine Imagination (113170)
Session Information:Session: On Demand
Room: Virtual Video Presentation
Presentation Type:Virtual Presentation
Abstract Teaser: The labyrinth endures as one of cinema's most potent spatial metaphors, embodying what Penelope Reed Doob identifies as the maze's tripartite nature: artifact of admirable complexity, inextricable trap, and transformative journey from ignorance to enlightenment. This paper examines how Stanley…
Between Mediascape and Reality: The Reconstruction and Fluidity of Chinese Rituals as Cultural Memory (107577)
Session Information:Session: On Demand
Room: Virtual Video Presentation
Presentation Type:Virtual Presentation
Abstract Teaser: As a vital part of cultural heritage, rituals are conveyed through distinctive actions, music, costumes, and settings that express a core value of culture, ranging from coronation ceremonies to wedding celebrations. With the rapid development of the film industry, especially…
YouTube(rs) and the Indian General Elections 2024 (110104)
Session Information:Session: On Demand
Room: Virtual Video Presentation
Presentation Type:Virtual Presentation
Abstract Teaser: Scholars have increasingly examined how digital platforms shape elections worldwide. Within this broader discussion of platform-mediated political communication, the 2024 Indian general elections offer an important case to understand the role of YouTube-based digital newsrooms and political YouTubers, who have…
Naming the Audience of Romance: Gendered Address Across Love and Deepspace’s Chinese and Global Channels (113510)
Session Information:Session: On Demand
Room: Virtual Video Presentation
Presentation Type:Virtual Presentation
Abstract Teaser: Love and Deepspace, a Chinese mobile romance game released globally in January 2024, sells intimacy partly by naming its audience. Its official Chinese and English channels address players as “猎人小姐” (Miss Hunters), “深空猎人” (Deepspace Hunters), and, at other moments, simply…
Conditional Futurity: Asian-Coded Female Cyborgs and the Racialized Labour of AI in Western Screen Science Fiction (111062)
Session Information:Session: On Demand
Room: Virtual Video Presentation
Presentation Type:Virtual Presentation
Abstract Teaser: This paper examines how mainstream Western screen science fiction from the 2010s uses Asian-coded female artificial bodies to imagine AI and cyborg futures. Through comparative textual and visual analysis of Major in Ghost in the Shell (2017), Kyoko in Ex…
Beyond the Lone Hero: Character, Institution, and Ideological Politics in Contemporary Medical Television (109060)
Session Information:Session: On Demand
Room: Virtual Video Presentation
Presentation Type:Virtual Presentation
Abstract Teaser: This presentation examines a significant shift in contemporary medical television: the move away from the heroic individual — the crusading reformer, the tireless emergency physician — toward narratives that situate character within institutional frameworks that resist individual resolution. Drawing on…
The Diffusion of Daebak: K-Pop and the Global Circulation of Cultural Capital (109061)
Session Information:Session: On Demand
Room: Virtual Video Presentation
Presentation Type:Virtual Presentation
Abstract Teaser: The global rise of Korean popular culture, or the Hallyu Wave, presents an opportunity to examine how cultural products function as innovations within an increasingly interconnected media environment. Drawing on Rogers’ Diffusion of Innovations theory, this paper argues that K-pop’s…
Film as Research: Camera, Inquiry, and the Mediated Field Method (114076)
Session Information:Session: On Demand
Room: Virtual Video Presentation
Presentation Type:Virtual Presentation
Abstract Teaser: What changes when filmmaking is treated not as documentation but as a research method in its own right? Film is increasingly recognised as a mode of inquiry within practice-based and visual research, yet existing discussions offer limited methodological accounts of…
Changing Identities with a Scarf: A Visual Semiotic Analysis of One-Man Performance in the Digital Era (110884)
Session Information:Session: On Demand
Room: Virtual Video Presentation
Presentation Type:Virtual Presentation
Abstract Teaser: The "one man show" trend has reshaped digital media by allowing a single creator to play multiple characters at once. This study explores digital identity construction using minimalist visual tools on Arif Muhammad's "Mak Beti" YouTube channel. Applying Erving Goffman’s…
Beyond Representation: Iterative Transpositions of Sensory Difference, Resonance, and World-Inhabiting in Documentary Film Research-Creation (113678)
Session Information:Session: On Demand
Room: Virtual Video Presentation
Presentation Type:Virtual Presentation
Abstract Teaser: This presentation examines iterative transposition as a documentary method for mediating sensory difference without reducing lived experience to explanation, diagnosis, or clinical evidence. Developed within a doctoral research-creation project that seeks to transpose sensory processing sensitivity into an experimental documentary…
From Regional Television to the Schoolyard: Dubbing, Material Culture, and the Reception of Dragon Ball in Spain (113657)
Session Information:Session: On Demand
Room: Virtual Video Presentation
Presentation Type:Virtual Presentation
Abstract Teaser: This paper examines the reception of Dragon Ball in Spain as a decentralised process shaped by regional television, multilingual dubbing, publishing, merchandising, and informal exchange. From 1990 onwards, broadcasts by Spain’s regional channels introduced the anime in Castilian and several…
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