Accepted Presentations

One of the greatest strengths of IAFOR’s international conferences is their international and intercultural diversity. As of September 4, 2026, MediAsia2026 has received over 270 submissions from 57 countries and territories - including: Australia, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, the United States, and Vietnam.

The following submissions have been accepted for presentation at MediAsia2026.

Law, Policy & Media Ethics

- Rethinking Creative Economy Policy Through Practice: Evidence on Inclusion, from a Place-Based Creative R&D Cluster
- Judicial Organizational Communication Amidst Institutional Logics Conflict: A Case Study of Interactions Between Prosecutorial Authorities and the Media in Taiwan
- Journalism Under Pressure in West Asia: Reframing Public Trust in Arab Gulf Journalism
- Legal Liability for AI Voice Imitation and AI Cover Songs

Advertising, Marketing, & Public Relations

- AI Driven Personalisation and Customer Engagement
- From Heart to Screen: Teaching Emotion-Driven Branding and Cultural Storytelling Through Digital Platforms in the UAE
- The Impact of Check-in Incentives on Consumer Sentiment: Implications for Promotional Strategies
- Negotiating Feminist Visibility: Cultural Authenticity, Platform Backlash, and Nike’s Femvertising in South Korea and Japan
- Communicating the Nation: AI Literacy, Semiotic Competency, and Strategic Communication Education in the UAE
- Shaping the Future of Public Relations: Analysis of the AI Megatrend Through the Futures Triangle
- Strategic use of Sonic Logos in Brand Communication: A Critical Analysis of OTT Platforms
- The Transcendental Powers of Shopping: A Lived Experience of Retail Therapy During Significant Life Events
- Can a Virtual Student Speak for the University? A Social-influence Analysis of an AI Influencer in Vietnamese Higher-Education Communication
- Rituals in Transition: Generative AI and the Reshaping of Creative Identities in Indian Advertising Agencies
- Persuasive Design in Hybrid Advergame Promotions: A Qualitative Analysis of Mechanisms Driving Physical Purchases Through Probabilistic In-Game Rewards
- When Text Stands, Falls, and Is Pulled: A Conceptual Extension of Text Rotation Effects in Advertising
- SEO to AEO: Reframing Digital Visibility Strategy in the Age of Answer Engines
- What Drives Audience Engagement in FIFA World Cup Music Videos? Evidence from YouTube Comment Discourse in FIFA World Cup’s 2026
- How Different Types of Social Media Influencer Transgressions Shape Consumers’ Perceived Ethicality and Emotional Trust: The Moderating Role of Community
- The Battle for Trust: An Empirical Analysis of Crisis and Corporate PR Strategies in the Kazakhstani Market
- Disclosure Is Not Enough: How AI Authorship, Personalization, and Human Answerability Shape Trust in Generative Advertising

Films and Digital Distribution (use of the internet and video sharing)

- Platform Aesthetics in the OTT Landscape of India: A Computational Analysis of Trailer Design in Netflix and Amazon Prime Video
- The Rise of Short-Form Video Platforms and the Transformation of Film Reception Among French Audiences in the 2020s

Mass Communication

- Interacting Funeral Genres: The Influence of the Indonesian Death Notice Convention on Condolence Flower Boards
- Communicating Local Food Culture and Fusion Cuisine: Cultural Identity Construction and Glocalization in Restaurants in Thailand’s Southern Border Provinces
- Saudi Dramas: Saudi Women’s Preferences, Viewing Patterns and Perspectives
- Participatory Radio as the Voice of the Community: A Comparative Study of Selected Radio Stations in the Eastern Cape, South Africa

Critical and Cultural Studies, Gender and Communication

- The Parajanov Paradox: Sacred Opacity, Film Form, and Media Governance Under Soviet Multiculturalism
- Beyond the Lone Hero: Character, Institution, and Ideological Politics in Contemporary Medical Television
- The Diffusion of Daebak: K-Pop and the Global Circulation of Cultural Capital
- The Fetish and the Flesh: Representations of Vow of Chastity, Desire, and Sexual Violence in Vanyam and Irupathiyonnam Noottandu
- A Critical Discourse Analysis of LGBTQ+ Representations in Taiwan’s United Daily News
- A Feminist Political Economy Critique of the Coverage of Women During Gaza War 2023: The New Zealand Herald’s Case
- A Study on Gender Expression and Communication Strategies Under China’s Cultural Policy Governance: the Case of Ni-Su Fan Creation
- Exclusion of Male Fans in K-Pop Fandom: Power Dynamics and Gendered Boundaries
- Witnessing or Consuming Trauma? Rape, Surviverhood, and Institutional Betrayal in Anubhav Sinha’s Assi (2026)
- Globeleza and the Dispute of Imaginaries: Race, Gender, and Media Representation in Brazilian Cultural Politics
- Conditional Futurity: Asian-Coded Female Cyborgs and the Racialized Labour of AI in Western Screen Science Fiction
- Adorable Governance: How Kawaii Aesthetics Make Gendered Labour Feel Like Love
- The Impact of the Commercialization of Taiwanese Independent Bands on the Identity of Indie Music Audiences
- Dressing the Algorithm: Exploring Masculine Tensions Through Digital Ethnography of Male Fashion Community
- Justice to Justification: Changing Paradigms in Psycho-social and Gendered Narratives of Criminality in Contemporary Indian OTT Streaming Platforms
- Cultural Diplomacy as Political Communication: A Comparative Study of Soft Power Construction in Chinese and Indian Media
- Killjoys and Brickwalls: Diversity Workers, Structural Constraints, and the Impossibility of a Third University in Netflix’s the Chair
- The Dance of Power: Chinese Square Dance Through ‘Cultural Positioning’ and ‘Cultural Patronage’
- “I’ve Asked About Tiananmen”: Remediations of Techno-Orientalism in Polish Discourses on Chinese Artificial Intelligence
- The Representation of Stereotypical Cultural Identity of Chinese-Indonesian Woman in Indonesian Stand-Up Comedy
- Mediating Destination Societies: Chinese-Language Platforms and Migrant Meaning-Making in Canada
- Naming the Audience of Romance: Gendered Address Across Love and Deepspace’s Chinese and Global Channels
- Cultural Communication Through Music Festivals: A Case Study of the Ziro Festival of Music (ZFM)
- The Samurai Sword as Media Dispositif: The Visual and Ideological Representation in Japanese Cinema, Manga, and Anime
- Western Folklore and Cultural Semiology (Special Reference on the Fairytales of the Grimm Brothers)
- Fallen Between Worlds: Mixed-Asian Women Musicians and the Visual Language of Cultural Affiliation
- An Analysis of How Philippine Brands Speak to Women in Local Advertising

Film Criticism and Theory

- Staging the Outsider: A Goffmanian Analysis of Identity in the Films of Tarkovsky and Jarmusch
- From Enemy to Other: Shifting Perspectives on Japan in Australian Cinema
- Evolving Karbi Identity in Cinematic Landscapes: A Comparative Study of Wosobipo (1990) and Kangbo Aloti (2024)
- Red Hoods and Underground Networks: The Student Movements of Japan and South Korea in the Wolf Brigade Film Cycle
- Remediation and Digital Aura in AI Cinema: Reconstructing Actor Identity and Spectatorship in ‘I’m Moon-hee’
- Nollywood and Pentecostalism in Contemporary Nigeria: Subverting Established Structures, Formulating Novel Identities
- From Gazing Subject to Listening Body: Embodied Simulation, Auditory Resonance, and Cinematic Slowness in Drive My Car
- The Negotiation of Survival Within Precarious Lives: The Cinemas of Shohei Imamura and Ishmael Bernal
- Searching for Authenticity in Zelig (1983) and Adaptation (2002)
- From Spectacle to Thought: the Emancipated Spectator and Performing Spectatorship in Generative AI Video
- Seven Lenses Framework for Cinema (SLFC): A Thematic Model for Comparative Analysis of Film Narratives
- Visual Landscapes and Meaning Production of Imaginary Media: A Media Archaeology of Thirty Classic Science Fiction Films
- At the Symbolic Threshold: Opening and Closing Films and the Curatorial Construction of Greekness at the Greek Film Festival in Melbourne
- Addressing the Spectator as Female: Mizuki Yōko’s Jun’ai Monogatari (1957) from Script to Screen
- Investigations and Political Death in the Shadows of Cinema
- Learning to Feel Artificial Worlds: Cinesthetic Animation and the Rise of Synthetic Media
- Inherited Cinema: Why Contemporary Malayalam Films Still Speak an Older Film Language
- A Study on Chiaroscuro Lighting as Horror Aesthetic in Courage the Cowardly Dog
- Filmmaking as a Visual Method of Cultural Negotiation: The Conservation of Intangible Cultural Heritage in Pema Tseden’s The Sacred Arrow

Media Management and Economics

- Communication Strategies of Community-Based Tourism Entrepreneurs in Thailand’s Southern Border Provinces: an SMCR Model Perspective
- Beyond Technology Adoption: Developing the Integrated AI Workforce Readiness Framework (IAWRF) for Human-Centred Organisational Transformation

Communication Theory and Methodology

- A Sequential Causal Model of AI Voice Perception: Integrating Uses and Gratifications, Media Richness, Uncanny Valley, and Hofstede’s Cultural Dimensions
- From “Respected Sir” to “Best Regards”: GenAI and the Transformation of Politeness in Indian English Correspondence
- Changing Identities with a Scarf: A Visual Semiotic Analysis of One-Man Performance in the Digital Era
- Communicative Sustainable Migration Ecosystem of Seasonal Workers: A Systematic Literature Review
- What Is Communication Apprehension: A Reconceptualization of the Construct as Identity-Evaluative Meaning
- Animating the Family: A Rhetorical Construction of Family in Pixar Feature Films
- Language as an Operational Medium: Generative AI, Judgement Formation, and the Reconfiguration of Human Autonomy
- Beyond Representation: Iterative Transpositions of Sensory Difference, Resonance, and World-Inhabiting in Documentary Film Research-Creation
- Film as Research: Camera, Inquiry, and the Mediated Field Method

Journalism

- Media and Journalism Studies in a Post-Colonial Context: The Case of “Mães De Bragança” and the Brazilian Community in Portugal
- From Newsroom to Newsfeed: Credibility Among South African Influencer Journalists on TikTok
- Newsworthiness in the Age of AI: A Comparative Analysis of Human and Machine Evaluation
- Reporting from Within and Without: Conflict Journalism in Manipur, India
- Trauma-Informed Framing: Emotional Labor and News Production Among Alternative Media Journalists in the Philippines
- Reporting from Within and Without: Conflict Journalism in Manipur, India
- Selective Legitimation Across Platforms: The Protest Paradigm in Indonesian Protest News Coverage
- Filipino Field Reporters: The Case Studies of Crisis Coverage in the Philippines
- “Tiflomedia”: Creating Uzbekistan’s First Independent Audio Journal for the Blind Based on Audience Needs Assessment
- Navigating Socio-Cultural Dynamics: Journalistic Practice in Myanmar’s Rakhine State

Social Media & Communication Technology

- A Quantitative Study on the Perceived Effects of Digital Communication Tools on the Work Outcomes of Freelance Marketing Professionals

Media Disaster Coverage

- Aging in Risk: Disaster Communication Gaps and Preferences Among Senior Citizens in Active Volcano Zones

Documentary History

- A City Screened: Urban Policy and Documentary Access Disparities in “Mainland” and “Island” Lagos, 1999-2025
- Through Asia with a Movie Camera: Deane H. Dickason’s Romantic Port O’Call Travelogue Series (1931–1934)
- Who Is the Real Enemy? Institutional Agenda and Vilification Rhetoric in Documentaries on Rodrigo Duterte’s Philippine War on Drugs

International Communication

- Negotiating Religious Identity and Civic Responsibility: Muslim Communities and Multicultural Coexistence in Contemporary Japan
- Digital Sharp Power and Its Limits: Spamouflage, Tibetan Exile Democracy, and the Politics of Delegitimisation
- Informal Learning as the Path to Intercultural Communicative Competence in Vietnamese Micro-Businesses

Visual Communication

- Between Worlds: Visualising Ritual, Gender, and Identity Repair Across Asian Shamanistic Traditions
- Visual Representation of Character Archetypes in Mystic Messenger: A Comparative Study of Zen and Seven (707)
- Enargeia Without a Witness: Classical Ekphrasis, Generative AI, and the Ethics of the Automated Image
- Visualising Cultural Continuity: Representational Authority and Accountable Documentary Practice in Northeast China
- Post-Crisis Data Visualization and Visual News Judgment in Chinese Media: A Case Study of the 2025 Hong Kong Fire

Sports, Media & Globalisation

- Media Governance of Olympic Broadcasting Rights in the Platform Era: Regulatory Responses and Challenges in Taiwan
- International Journalists’ Perceptions of the Impact of U.S.– Iran Tensions on Coverage of the 2026 Fifa World Cup

Film Direction and Production

- Reclaiming the Monstrous: The Female Gaze and Narrative Intervention in Contemporary Indonesian Horror
- Burnout in the Lithuanian Film Industry: A Case Study of Producers
- Reclaiming Visual Narratives in Philippine Cinema: Centering Filipino Youth ‘Voices’ Through Film Development Council of the Philippine’s (FDCP) Sine Kabataan
- Sensitive Pedagogies: Ethics, and LGBTQ+ Intimacy Coordination in Film Production Teaching
- Mazes of the Mind, Cinemas of Confusion: Filmic Space and the Labyrinthine Imagination

Digital Media and Use of New Technology in Newsgathering

- Short-Video Platforms and Health Risk Communication in Heatwaves: Information Access, Trust, and Digital Inequality Among Older Adults in China
- YouTube(rs) and the Indian General Elections 2024
- Reconstructing the Unseen: Generative AI, Censorship, and Kazakhstan’s January 2022 Events in Non-English Journalism

Broadcast Media and Globalization

- Exit Poll Analysis Versus Actual Election Results in India: A Longitudinal Study from 2010 to 2026
- Audiovisual Production Incentives Around the World and the Pursuit of Inducements by Major Streaming Services for Television Series
- Between Diplomacy and Spectacle: Indian Media Framing of the America-Iran–Israel Conflict in the Age of Automated Journalism
- Two Regimes, One Source: the Making of Indo-Japanese Anime in India
- From Regional Television to the Schoolyard: Dubbing, Material Culture, and the Reception of Dragon Ball in Spain

Education and Scholastic Journalism

- From Consumers to Creators: Fostering New Media Literacy with AI-Enhanced Digital Multimodal Composing
- History on the Big Screen: A Preliminary Assessment of Mainstream Philippine Historical Films as Classroom Instructional Materials (2000–2026)

Media and Education: Training Journalists

- From Metrics to Meanings: Audience Engagement and Parasocial Experience in the Thai Edutainment Podcast People You May Know (PYMK)

Media History

- Red Music as Propaganda Apparatus in the Vietnam War
- From Editorial Assistance to International Broadcasting: Soviet Specialists in PRC Media in the 1950s
- Selling Colour: How Film Posters Taught Audiences to See Colour Cinema in India (1955–1965)

Political Communication and Satire

- When Satire Changes Sides: Humour as a Political Strategy in Post-Democratic Contexts
- Political Troll Networks’ Fake “Vox Populi” Tactic as an Oppression of Online Public Opinion in the Philippines
- The Effect of Generative AI Image Styles of Political Candidates in Campaign Advertisements
- Recent Trends and Emerging Methodologies for Analysing Social Media Data Through Actor-Network Theory in Political Communication Research
- Performative Woketivism of Filipino Facebook Users as Manifested in Hate Rhetoric During the Presidential Elections of 2022
- Framing the First Victory: Cinematic Narratives and the Construction of Political Leadership Among Screen Stars in Asia
- Affect and Mobility in Voter Communication: An Intertextual Analysis of Election Commission Campaigns in India
- The Paradigm Shift from Transnational to National Identity in the Gulf Countries: Revisiting Identity Narrative in Social Media During Iran-US War

Social Media and Communication Technology

- She Said Yes?!: A Rhetorical Case Study of Love, Commitment, and Engagement Rings in Philippine Facebook Discourse
- A Quantitative Study on the Perceived Effects of Digital Communication Tools on the Work Outcomes of Freelance Marketing Professionals
- From Digital Representation to Travel Intention: Cultural Identity Satisfaction in Social Media-Mediated Tourism Behaviour
- Contemporary Fashion Photography and Its Impact on Youth: Case Study of Nick Knight
- From Connective to Performative Action: Likes, Retweets, and the Grammar of Digital Protest in South Asia
- Performing the Politics of Helping: Poverty, Compassion, and Platform Populism in Dedi Mulyadi’s YouTube Videos
- Social Sustainability Communication and Circular Consumption in Fashion: A Systematic Literature Review
- Social Media Affordances and Self-presentation: Idealized Heroes and Despised Villains in IAmA Discussions on Reddit
- Understanding Platform-Swinging as a Polymedia Communication Practice in Online Purchase Decisions
- Rumors in the Rubble: Digital Folklore and Earthquake Misinformation in the Philippine Digital Landscape
- From Tsismis to Misinformation: Cultural Legitimacy, AI-Generated Political Gossip, and Fact-Checking in the Philippines
- Bridging the Digital Divide: Online Media Exposure and Learning and Innovation Platform (LIP) for Elderly Farmers in Thailand
- Platformed Self-Narratives as a Lens: Social Media Storytelling, Identity Formation, and Life-Course Adversity Among China’s Former Hidden Children
- Challenging the Spiral of Silence: Closed Facebook Groups, Minority Voices, and Taboo Discourse
- Monetizing Hate: Platform Revenue Models and Content Creator Strategies Around Religious Hate Speech on Social Media in India
- The Joy of Missing Out (JOMO): A Study of Kuwaiti Youth
- Measuring Fake News Identification in AI-Mediated Social Media: Development and Validation of a Multidimensional Scale for University Students
- From Zero to Recommended: a Mixed-Methods Investigation of Algorithmic Growth Signals on YouTube
- Digital Communication, Cultural Difference, and Intercultural Communication Competence: A Dynamic Model of Bangladeshi International Students in China
- Engagement Effects of User-Generated vs Corporate Aesthetics in Fast-Food Instagram Marketing
- Inside the Dump: Identity Construction and Negotiation Among Gen Z on Instagram Dump Accounts
- From Virtual Gifts to Social Recognition: the Platformed Recognition Economy of TikTok LIVE
- Digital Connection: A Quantitative Study on the Role of Instant Messaging in Nurturing Friendships Among College Students
- Platform-Mediated Food Culture: The Influence of Social Media Food Images on Consumer Behavior and Eating Practices in India
- Sexual Health and Education in the Global South: The Social Media Model
- From Scandal to Counter-Spectacle: AI-Generated Political Music Videos as Political Communication and Post-Cinematic Practice
- Two Gates, One Format: AI Capability, Risk, and Governance in TED and TEDx Talks, 2016-2025

Archive-Based Studies

- Ticketed Femininity: the Role of Colonial Textile Tickets in Establishing Femininity and Its Contribution to Contemporary Digital Practices in India

Biography

- Behind the Look: The Unseen Labor of Costume in Bollywood Biopics

Film and Literature: Artistic Correspondence

- Between Mediascape and Reality: The Reconstruction and Fluidity of Chinese Rituals as Cultural Memory
- The Portrayal of Women in Contemporary Filipino Folk Horror Films and Its Pedagogical Value in Literature Curriculum
- From Puzzle to Shanshui (Landscape Painting): Inexhaustible Space and the Limits of Retrospective Attribution in Bi Gan’s Cinema