From the problem of poverty and unpeaceful in the 4 southern border provinces of Thailand in digital era, the researchers implemented the social media knowledge development project during the year of 2020-2022 to be a part of solving those problems. When considering in detail, it was found that the project implementation process had several steps. Therefore, the working group of 15 people extracted lessons learned and summarized various information from the project into a manual. For the reason that it would gave a brief understanding of the operation process and could be a good guideline for organizing training to further develop the social media body of knowledge for this target. The lesson learned result found that the project implementation process could be summarized into 3 parts as follows. Part 1: Before the training, there were 2 steps; the analysis step, using research, and the design, and public relations step, using expert meetings and coordinating alliances. Part 2: During the training, there were 2 steps; knowledge development with content creation - image creation - creativity, and inspiring step, implementing the body of knowledge step includes mentoring and stimulating, following up. Part 3 After the training, there was 1 step; the evaluation, which consisted of lesson learned, fulfilling, reinforcement, and assessing learners. The researchers used the ADDIE Model conceptual framework to extract this lesson.

Authors:
Kuntida Thamwipat, King Mongkut's University of Technology Thonburi, Thailand
Pornpapatsorn Princhankol, King Mongkut's University of Technology Thonburi, Thailand

About the Presenter(s)
Dr Kuntida Thamwipat is a University Associate Professor/Senior Lecturer at King Mongkut's University of Technology Thonburi in Thailand

See this presentation on the full schedule – On Demand Schedule

Bookmark