Biography
Jennifer Cutler is an associate professor of marketing and computer science at the Kellogg School of Management at Northwestern University. Her research, which blends advances in social psychology, artificial intelligence, and quantitative marketing to extract insights about consumers and brands from social media, has received awards from the Association for the Advancement of Artificial Intelligence (AAAI), the National Business and Economics Society, and the Max Planck Institute for Human Development. Jennifer is on the governing board for Northwestern’s cognitive science program, and teaches a variety of courses on analytics, AI, and digital marketing to MBA students, PhD students, and executives from around the globe. Furthermore, she has worked on AI and consumer research solutions with companies including Microsoft, IBM, Meta, and Adobe. Her research and insights on the digital landscape have been published in outlets including Marketing Science, the Journal of Artificial Intelligence Research, and Scientific American. Jennifer received her PhD in Business Administration from Duke University, and her ScB in Cognitive and Linguistic Sciences from Brown University.
Keynote Presentation (2023) | Consumer Connections in the Age of AI: Unleashing Potential, Navigating Challenges
